Elevate Leadership: The Brand Promise - Why Corporate & Personal Brands Aren't Mutually Exclusive (MSEL113018)
(11/30/2018-11/30/2018)
Course Memo
Your company's brand is one of the most critical factors for its ultimate success. It's the culmination of the organization’s identity, packaged and presented in a way that's pleasing, familiar, and attractive to prospective and recurring customers. Companies aren't alone in their need for solid branding. Personal branding, the art of building a unique brand around yourself as an individual, is just as important. Join Sean Conrad, President of RadVine Strategies in Edmond, as he explores the similarities between personal and corporate branding, and how you can build an authenticity around each.
Sean Conrad is the Founder and President of RadVine Marketing, an Oklahoma based strategic marketing and advertising firm. RadVine was created from this fundamental belief: “Finding your competitive voice in today’s marketplace is complicated and time-consuming – and you shouldn’t have to tackle it alone.”
(leaders, leadership, marketing, branding, communications, identity, authenticity, familiarity, corporate, individual)